Orange Juice Perception

We expect orange juice served in a glass to be fresher than orange juice in a bottle. And, therefore, we are accepting the higher price of it. For example, I buy the juice from a cafe when I’m on campus, and not from a wending machine. I also pay 25 cents more for it.

However, usually there is no difference in the product. And there is no difference in my case too. So why do I still go to the cafe?

The answer is simple, and probably incompatible with my profession — I’m a perfect consumer: trustful, impulsive, brand-addicted.